WHY CHOOSE LYCRA® XFIT FABRIC TECHNOLOGY?
- The challenge:
In order to find jeans that offer the comfort and wearability of yoga pants, consumers often have to sacrifice the authentic denim look and smooth handfeel they desire. Imagine the reduced returns and increased consumer satisfaction you could achieve if you offered jeans that have it all!
- The solution:
LYCRA® XFIT is the solution you’ve been looking for. Using patented technologies, it’s possible to create 4-way stretch jeans that look like traditional cotton denim, but deliver 360-degree comfort and a 3D fit that moves with the wearer.
CONSUMER BENEFITS
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Delivers a 360o, custom-like fit
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Provides lasting comfort, shape and performance
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Enjoy a soft hand and authentic denim look and feel
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Offers a flexible fit that moves with the wearer
BRAND & RETAILER BENEFITS
- Offers a wider fit window for sizing flexibility
- Order free LYCRA® brand hang tags that explain product benefits to drive sales
MILL BENEFITS
- Create low shrinkage, low growth and low stretch fabrics
- Use standard garment processes such as sanding, enzyme treatment, stone washing and bleach
- Withstands all finishing processes including severe bleaching treatments
BOOST YOUR BRAND POWER
Brands: The LYCRA® brand logo is viewed worldwide as a symbol of quality assurance by consumers. Promote your use of LYCRA® fiber with free printed or virtual hangtags provided by The LYCRA Company. Swing tags are a simple and effective way to explain LYCRA® fiber’s performance benefits to drive garment sales.
You can also complete our Trademark Licensing Agreement to print your own co-branded POS materials. Whichever option you choose, we make it easy to leverage LYCRA® brand’s 87% global consumer awareness to trigger the purchase decision in stores or online. No other spandex manufacturer provides this level of marketing support to its customers. Be sure to take advantage of this amazing value-added service!
Mills: Have your fabrics tested and certified, which gives your customers the ability to quickly order LYCRA® brand hangtags through our Portal. Remember, the more garments they sell, the more fabric you sell.
Hang tags
Garment categories
"If you want to offer denim and wovens with a wider fit window for more inclusive or even simplified sizing, LYCRA® XFIT fabric is a great choice. This patented technology may even help you reduce your SKUs and customer returns due to poor fit. "
Dr. Tianyi Liao
Research laureate
The LYCRA Company
Choose fabrics certified LYCRA® XFIT brand