Heritage. Confidence. Quality. Innovation.

That’s what LYCRA® brand and Triumph, the renowned European lingerie house, have in common.

For decades, our two brands have worked together to transform women’s everyday experience of lingerie — delivering confidence, support, and lasting comfort. It’s a partnership built on shared values and expertise.

Triumph’s best-selling Amourette range has been enhanced with LYCRA® fiber for the past decade, and its latest collection is no exception: The stunning new bras and underwear feature premium stretch lace with LYCRA® fiber, made exclusively in European textile mills.

“Amourette is an iconic design from Triumph,” says Arnaud Ruffin, vice president of brands and retail at The LYCRA Company. “The LYCRA Company was involved at the inception of the latest lace collection to develop a better version of the product using our fibers, for more comfort and freedom of movement.”

At The LYCRA Company, we work hand-in-hand with the world’s most innovative mills to develop fabrics that blend performance and comfort. Seeing those fabrics adopted by none other than Triumph — a true expert in lingerie — proves the impact of our efforts.

“This program with Triumph is the perfect embodiment of our business model in action,” says Virginie Bonnafous, senior marketing and merchandising manager at The LYCRA Company. “Today's modern consumer seeks lingerie that is both fashionable and functional. The LYCRA® logo featured in this collection is like a seal of approval for quality, fit, and innovation. To me, this feels like a collective win — brands, mills, and consumers all benefiting from the best in lingerie. We’re ALL IN for success!"