The LYCRA Company, a global leader in developing innovative and sustainable fiber and technology solutions for the apparel and textile industry, announced today that it is showcasing its latest products at Intertextile Shanghai, August 28 - 30. The company’s booth will feature three new LYCRA® brand fibers making their trade show debut: LYCRA® ADAPTIV BLACK fiber, LYCRA® ADAPTIV XTRA LIFE fiber and LYCRA® SHEER SENSATION technology.
To meet the market’s need for durable apparel offering more inclusive sizing, enhanced comfort and greater functionality, The LYCRA Company is expanding its LYCRA® ADAPTIV fiber portfolio to include two new fibers: LYCRA® ADAPTIV BLACK fiber and LYCRA® ADAPTIV XTRA LIFE fiber.
LYCRA® ADAPTIV XTRA LIFE fiber is the solution for durable swimwear and activewear that lasts up to 10 times longer than garments made with unprotected spandex, while also providing shaping, dynamic comfort, and a wider fit window to adapt to different body types and enabling easy donning and doffing. The Rosset Group, one of Latin America’s largest and most differentiated knitters, developed the fabrics with LYCRA® ADAPTIV XTRA LIFE fiber for Intertextile.
The LYCRA Company is also launching LYCRA® SHEER SENSATION technology in China. This proprietary anti-static version of LYCRA® fiber was developed in response to consumer insights that indicated sheer hosiery consumers desired a permanent solution to annoying static cling.
Sustainable solutions on display include our family of fibers made from 100% textile waste, 100% recycled PET, and pre-consumer recycled fiber, which are offered under brands LYCRA® EcoMade, COOLMAX® EcoMade and THERMOLITE® EcoMade. Attendees can also learn about the development of bio-based LYCRA® fiber made with QIRA®. This sustainable offering made with field corn has the potential to reduce CO2 emissions by up to 44 percent* versus spandex made with traditional raw materials.
"We are thrilled that Intertextile Shanghai is back, and we look forward to meeting with strategic partners and new customers in person after its cancellation last year. We will have two years of new products on display, and we are anticipating great interest in our range of innovative and sustainable offerings designed to meet consumer needs."
Vincent Hu
Vice President, Asia, Apparel & President of the APAC Region
The LYCRA Company
The LYCRA® brand pavilion, located in Hall 4.1, boasts its largest exhibition space yet at 932 square meters and features 28 co-exhibitors united under the theme of “Co-Create the Future Today.” Visit the Intertextile Shanghai event page on lycra.com to learn more about the pavilion, see its floor plan and explore the virtual showrooms of co-exhibitors.
