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LYCRA® News & Events

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Press release LYCRA® FitSense Technology Delivers Breakthrough Benefits in Modesty and Bra Foam Replacement

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Press release

Campaign Coco Reef swimwear and LYCRA® XTRA LIFE fiber promote body positivity with influencer-driven ‘Flaunt Your Shape’ campaign

Featured in the Flaunt Your Shape social media campaign, Coco Reef’s bra-sized swimwear made with LYCRA® XTRA LIFE fiber lets women of all shapes, sizes and ages embrace their curves.
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Campaign

Press release The LYCRA Company Showcases Innovative Products, Sustainability Initiative and New Digital Platform at Intertextile Shanghai

Following a Visionary “Co-Create the Future Today” theme, the pavilion hosts a record number of co-exhibitors
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Press release

Press release The LYCRA Company introduces LYCRA® ADAPTIV fiber

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Press release

Fashion trend Watch Our Webinar – The Good, The Bad & The Ugly: Her Thoughts on Leggings

If you missed our webinar – “The Good, The Bad, and The Ugly: Her Thoughts on Leggings” – watch it now to discover insights and learn about our latest leggings innovation by virtually stepping into our lab.
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Fashion trend

Press release The LYCRA Company Launches New Campaign on Circularity Initiatives

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Press release

Customer spotlight SPOTLIGHT: New talent powers promising future for Zimmermann

The LYCRA Company recently interviewed Ibrahim Soenmez, sales manager at the W. Zimmermann GmbH & Co. KG, one of the world’s longest-running producers of covered yarns.
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Customer spotlight

Press release Collaboration between The LYCRA Company and HeiQ promises an exciting future for textiles with a focus on stretch, comfort, freshness and sustainability

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Press release

Collaboration LYCRA® ADAPTIV Fiber Helps Pompea Deliver ‘Real Comfort’ Through Underwear and Hosiery

Pompea is the first company in Europe to adopt LYCRAⓇ ADAPTIV fiber, a groundbreaking new fiber from The LYCRA Company that’s used in stretch activewear and athleisure apparel, hosiery and socks, intimate apparel and underwear.
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Collaboration

Press release The LYCRA Company Announces Success in Recent Patent Challenge and Trademark Infringement Cases

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Press release

Event See What's New at Intertextile Shanghai

Oct 09

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Event

Collaboration More flex, more fun: C&A launches modern comfort collection featuring LYCRA® fiber

Leading fashion retail brand C&A is entering the comfortwear category with their new Flex On the Go Line.
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Collaboration